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The Role of Customers in Determining Competition

Competition is considered by economists as either rivalry between firms/industries or perfectly competitive market struc...

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Marketing Concepts

Marketing strategies are very crucial for any business. It is a prime concern for any business to want to expand its bus...

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Marketing Plan

1.0 Situation Analysis Company X (fictitious) will be selling used cars to third world country car dealers. The used veh...

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Marketing Channels

Question 1 Porter’s five forces of competition are quite crucial in creating a competitive strategy in any industr...

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Profile, Preferences and Behavior of Online Consumers in Northeastern Greece

1.1. Introduction Increase in usage of the Internet has opened many opportunities in Northeastern Greece in perspective...

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